RANGE ROVER
When you collect your new Range Rover, this really is the way to do it
MILEAGE 7023
WHY WE’RE RUNNING IT
To see if the new Range Rover is all the car you will ever need
At north of £130,000, this Range Rover is in pretty rarefied territory, even in these days of £50k hot hatches. So how does Land Rover inject a bit of ‘value added’ into that purchase? By offering a complimentary trip to the factory where it’s built.
This, of course, means a trip to the wonders of Solihull…
Leaving aside the slightly awkward fact that this can’t quite match the glamour of Maranello or the sheer industrial scale of Wolfsburg, it does mean that Land Rover can reinforce the Brit-built angle of the Rangie.