Heat  |  25th March 2017
CHERYL'S BABY RULES
Ah, come on, guys haven’t you teased us enough? As we waited for news on Cheryl and Liam Payne’s almost-certainly-surely already-here baby, the 1D singer finally spoke out, but it wasn’t about fatherhood. Talking candidly for the first time about his relationship with Cheryl, he said last week, “In a non-cliché way, it’s weird waking up every day and literally living out your dream… I have the most beautiful girlfriend in the world and she’s absolutely amazing. She’s been my dream girl since I was younger. She’s so ace.” And friends say the couple are determined to keep things as dreamy as possible as they welcome their new addition with the help of an six-point relationship plan.
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Heat magazine (also known as Heat World), was published by Bauer Media Group in 1999 and has become the source that fuels the scandalous conversation about the celebrity world and set popular culture alight! Initially launched as a general interest entertainment magazine, a couple of revamps later, it rebranded and repositioned itself as a gossip orientated magazine which didn’t take itself too seriously.
The rebrand of Heat magazine was timed to coincide with the launch of a commercially successful reality TV show, Big Brother. By jumping on the hype of this show and launching covers with Big Brother contestants alongside focused content on the show, circulation quickly grew - now with a regular circulation of over half a million!
This gossip focused mag created its own individual tone of voice which women gravitated towards as they revelled in the scandal which often engulfs the sparkling celebrity world.
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Articles in this issue
Below is a selection of articles in Heat 25th March 2017.