From iMac to MacBook Pro
This was Apple’s purple patch – and its Bondi Blue patch, and its Tangerine, and…
By 1997, Apple was close to going out of business. Returning CEO Steve Jobs quickly diagnosed the problem: Apple was making too many products and they weren’t good enough. To use Jobs’ favourite quote from hockey player Wayne Gretzky, Apple needed to “skate to where the puck is going to be, not where it has been”. And with the iMac, Apple did. It’s hard to overstate the effect the iMac had
ClassicMac: iMac G3
We’re not exaggerating: this Mac changed everything. It reversed Apple’s declining fortunes, it changed product design for the better and best of all, it made computers fun again in an era where everything was beige.
If it weren’t for the iMac there’d be no iPhone, no iPad, no Apple Watch and the world would be a much duller place.
on everything. Doomsayers mocked its lack of floppy drive and the candycoloured cases, but those colours were a tonic in a world of beige boxes and the iMac would influence the design of everything from steam irons to sex toys.