...WHAT NOW?
As the music industry begins to try to move on and into an uncertain future post-COVID-19, we look at what could come next
WORDS: MERLIN ALDERSLADE
AFTER MONTHS OF uncertainty, the music world is finally moving forwards again. Bands playing livestreams instead of shows now feels like the norm, albums are being released at a faster rate, and there are even actual real life gigs happening - Doro recently played the world’s first drive-in metal concert in Germany, with Skindred set to do the same here in the UK.
It’s a promising sign that music is adapting to a world that still feels alien to many of us, but what about the long-term? Back in May, Live Nation CEO Michael Rapino revealed that the company were looking as far ahead as the third and fourth quarters of 2021 to resume full-scale live shows. His Live Nation colleague and Download Festival head honcho, Andy Copping, confirms that next year is still very much the main target.