THE SHIFT
MATT BOLTON doesn’t want augmented reality to be a slide show in his head… he wants something much messier
APPLE’SIDEA THAT augmented reality (AR) is maybe the most important technology of the future continues unabated. In a new interview with The New York Times, Tim Cook talked about how it could be used to improve conversations between two people. “You and I are having a great conversation right now,” he said to interviewer Kara Swisher, “Arguably, it could even be better if we were able to augment our discussion with charts or other things to appear.”