Making Money  |  Global Franchise
As usual, the issue is packed full of advice, brand profiles and information about the latest shows and events – all invaluable for entrepreneurs looking to make the most of the best opportunities.
And where better to start than “the greatest show on Earth”? That’s how Stan Friedman describes the International Franchise Expo, taking place in New York City from 16-18 June, 2016. You can read all about the event and its history on page 26, while Stan offers his advice on maximising your time at the Expo on page 40.
If your sights are set east rather than west, then you can read about the Middle East Franchise Expo & Forum, taking place in October, on page 72.
There are plenty of global opportunities to discover as iconic brands continue their search to branch into new and lucrative territories; from Coyote Ugly Saloon’s quest for worldwide expansion (page 36), to Southern Fried Chicken’s Stateside plans (page 44), to Platinum Wave’s push into the Middle East (page 56).
You can also hear directly from the people at the sharp end: on page eight, Fred Marfleet of Expense Reduction Analysts shares his franchise wisdom, while on page 67, Michael Maybry, COO of Mooyah Burgers Fries & Shakes, tells us about the brand’s future plans.
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