Derek Sarno is the co-founder of Wicked Healthy, co-author to The Wicked Healthy Cookbook and the Chef-Director of Plant Based Innovations at Tesco. He moved to the UK to pioneer and increase the Free From Animals options within Tesco and developed the new Wicked Kitchen range of ready meals, wraps, salads, sandwiches and pizzas. Here he shares his ‘wicked’ ethos, values and brand news.
Vegan food is gathering steam among some of the world’s top athletes, proving that eating plant-based can be a healthy alternative for those who choose not to eat animals. PETA’s Person of the Year for 2018, British Grand Prix champion Lewis Hamilton, tennis star Novak Djokovic, and even Arnold Schwarzenegger have all shifted towards a plant-based diet. With the release of the new documentary The Gamechangers later this year, the trend is set to move upwards even further as more and more people begin to feel comfortable eating plants for longevity and health. I can’t wait for this film to come out – it’s gonna be awesome!