This month’s mentor: Emma Vasquez, 25, The Yoga Studio Carlisle, studio owner, and director of Ashtanga Yoga Carlisle (theyogastudiocarlisle.co.uk)
TOP MARKETING TIPS
Simple but very important: be authentic and true to yourself. What you put on social media should be a reflection of what your classes and teachings are like. Let social media reflect you and you’ll never have a problem using it. So if you stay true to who you really are, marketing is easy and becomes enjoyable. A trick would be to always use fresh and up-to-date images that are clear. If you use the same pic all the time it’s repetitive and sparks no interest. People scroll through social media all the time so keep it interesting and updated.