Piers Blofeld
The book charts in January are ever more dominated by what publishers’ refer to as ‘new year, new you’ books – books about dieting and wellbeing, with the emphasis this year very much on vegetarianism and veganism. Increasingly the publishing year is divided into similar marketing opportunities. Valentine’s day is next, followed by Mother’s Day which segues into the season of the summer read which takes us into the autumn and the double Christmas push from publishers of their raft of big-name celebrity books followed by a slew of Christmas-themed mass-market fiction.