OUTBACK TO BASICS
Move over K-beauty, it’s time for A-beauty. With bragging rights to such natural wonders as the Great Barrier Reef and Elle Macpherson, it stands to reason Australia is making a mark with its sustainable and ethical offerings. The antithesis to high-tech Korean and Japanese routines, A-beauty brings simple, hard-working naturals to the fore, focusing on indigenous ingredients, vegan credentials and eco-friendly packaging. Our fave brands? Sukin, whose free-from list barely fits on their bottles; A’kin, who’ve produced Aussie skincare for 15 years, and the Jojoba Company, whose jojoba is grown on a family farm – all true wizards of Oz.