> THE SHIFT
JOHN–ANTHONY DISOTTO thinks Apple Intelligence is the company’s most important launch since the original iPhone
WELL, IT FEELS fitting that my first–ever column for Mac|Life comes at a pivotal moment in the world of Apple, as the company looks to cement itself as a major player in artificial intelligence. In June, Apple unveiled Apple Intelligence, its first foray into the world of AI, including generative AI features like Image Playground and improvements to Siri (finally).
The first hour of the annual keynote was hardly anything to write home about. Home Screen customization coming to iPhone in iOS 18, a calculator app for iPad in iPadOS 18, a new Vitals app for