Suzuki e-Vitara
First electric car from the Japanese brand takes a no-nonsense approach to win favour On sale Now Price from £29,999
GEORGE HILL
george.hill@haymarket.com
WHEN DINING At a fancy restaurant, a menu full of unfamiliar dishes and ingredients often leads to the nervous question: “Excuse me, what’s this?”. It’s also a situation that new car buyers can find themselves in, especially when looking at the fresh wave of electric models.
By naming its first all-electric car the e-Vitara, though, Suzuki is reassuring buyers that this is no alien and scary departure, but an electric equivalent of the same no-nonsense small SUV formula that the regular petrol-engined Vitara has followed for 37-odd years.