EAGER AECRUITS
YOU DON’T MAKE IT 25 YEARS WITHOUT PICKING UP SOME DIEHARD FANS ALONG THE WAY
hile the players are ultimately the lifeblood of any game, it’s always much more evident with multiplayer games – and Worms does have an incredible reach, with millions of players having experienced the series in one form or another. As well as being a mainstay of traditional computer and console formats, Team17 has been able to expand the Worms audience by being quick to embrace emerging digital markets, with the series experiencing success when it hit Xbox Live Arcade, iOS and even Facebook. “We were number one in the Brazil iPhone charts – not just games, but all apps – at the time of the last World Cup, and the Worm was holding a big Jules Rimet trophy and we had Brazilian flags flying and things like that,” says Kevin. “It always blows my mind a little bit that this thing we make in Yorkshire, which is really silly and daft, exports all around the world in the way that it does.”