IN FOCUS ZAAZEE
Bigger doesn’t necessarily mean better. In the first of a series of articles focusing on the smaller businesses supporting runners, we take a look at ZAAZEE. We already love this independent activewear brand for its quality and its style, but we wanted to find out how this small business thrives alongside well-known brands. We spoke to founder Deborah Todd to find out
Words Esther Newman
Deborah Todd launched ZAAZEE in 2014. As a keen fitness enthusiast herself, she wanted to help women feel empowered to do more sport, and to look and feel great in quality sportswear in which performance, fashion and functionality would all come together.
We’ve always been keen admirers of ZAAZEE, and we wanted to talk to Deborah about what sets her brand apart, and how she’s weathered the Covid storm.