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Nicola Elliott

We meet the mother of two and pioneering founder of eco-lifestyle brand Neom, which produces luxurious non-toxic bath, body and home products


What is your background and how did you get started? I was an editor on a magazine, working 60-hour weeks and weekends, too. My moods were all over the place, and the fast-paced life was taking its toll. I started Neom with the belief that we all deserve little moments in life for our own wellbeing. If we can help ‘supercharge’ those moments – the bath that works twice as hard to relax you, the shower that helps you kick ass at 6am – then we are on to something powerful.

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Psychologies August 2016 - Switch Off Slow Down
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