BOXISM
Let us take you inside the Mind Games Super Deluxe Box…
O
N the 10th floor of the Universal office building in London’s King’s Cross,
Uncut
watches as Simon
Hilton – who has worked with Yoko since 2002 and as creative director works alongside Ono and Sean Ono Lennon on the reissue series – opens the
Mind Games Super Deluxe Box
and starts taking out the contents. He still hasn’t finished 45 minutes later. The box takes the form of a 13” Perspex cube, within which fans will find a further nine boxes containing all manner of music and paraphernalia exploring different facets of the
Mind Games
story, from I-Ching coins to artefacts from Nutopia, including a folded white flag and brass plaque. The creative team riffed on the two words of the album title – “mind” and “games” – to produce elements that are thought-provoking but fun. This includes several forms of animation – from zoetropes and magic eye paintings to barrier grid animations with faces of John and Yoko that merge to become one – a theme of the album.