VARIOUS
NOW THAT’S WHAT I CALL MUSIC 40 YEARS VOL 1-4/NOW THAT’S WHAT I CALL 40 YEARS
NOW CELEBRATES ITS 40TH ANNIVERSARY BY CHERRYPICKING THE BEST FROM 115 OF THE BRAND’S COMPILATIONS, WITH ALL THE MAJESTY THAT YOU WOULD EXPECT
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NOW
Nostalgia being what it is, 40 years in music can feel like both forever ago and yesterday. One long-standing figure at the forefront of the pop coalface throughout is the NOW brand. Since November 1983, it’s been a constant that’s become a well-loved staple of chart-loving households, reflecting back at what’s hot and popular three times a year pretty much ever since. With a loyal fanbase of several generations, it’s only right that NOW gets to celebrate its success. And what a celebration. ‘Amazing’ barely touches the sides in trying to describe this gaiety.